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google-data-analytics-capstone-project

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Discover valuable insights from the Google Capstone Project by analyzing Cyclistic bike-sharing data using SQL, Power BI, and Python. Leverage data-driven insights to enhance membership strategies and unlock the full potential of bike-sharing data. The analysis now includes a comprehensive Python notebook utilizing pandas, matplotlib, and seaborn.

  • Updated Jan 17, 2025
  • Jupyter Notebook

This repository is a helpful resource for anyone who is interested in learning about data analytics. It includes the Case Studies for the Google Data Analytics Capstone, which are real-world examples of how data analytics can be used to solve problems.

  • Updated Sep 14, 2023

This case study is part of the Google Data Analytics Professional Certificate. It focuses on Bellabeat, a wellness brand for women, and provides analysis on smart device usage to inform and refine their marketing strategy. RStudio, a programming tool built for R, was employed to clean, analyse and visualise the data.

  • Updated Apr 8, 2024
  • R

Capstone project for the Google Data Analytics Certificate. Focused on social inclusion, physical health, and mental wellbeing in ageing Europeans using easySHARE data. Includes full R Markdown workflow, regression diagnostics, and visualization outputs.

  • Updated Oct 19, 2025

This project analyzes Cyclistic’s trip data to identify patterns in bike usage between casual riders and annual members. The findings help optimize marketing strategies and membership conversions.

  • Updated May 6, 2025
  • Jupyter Notebook

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